Top 10 Global Travel Trends of 2025: A Year of Transformative Journeys
In 2025, the world of travel is evolving at an unprecedented pace, bringing forth new trends that redefine how we explore and experience destinations. From nocturnal adventures to AI-designed itineraries, the global travel trends of 2025 are shaping the future of tourism. Join us as we delve into the top 10 travel trends set to make waves this year and discover how they can elevate your next journey.
Global Travel Trends in 2025
Instead of simply relaxing, many travelers want to redefine the way they experience and connect with the world around them. In other words, travelers are “rewriting the travel handbook” in 2025. They go beyond the usual stereotypes to find ways to connect with themselves, with loved ones, with new friends on the trip, or even connect with the destination of the upcoming journey. Also, elderly Vietnamese people will travel more next year to enjoy happy moments with their families, instead of saving money to divide inheritance for their children.
According to Booking.com, “It can be seen that people are gradually considering travel as a way to explore and build deeper connections with the world”. Let’s follow The Broad Life to see an overall picture of tourism in 2025!
AI to Design Itineraries
In 2025, we will witness many technological innovations applied in supporting tourists to be more responsible, contributing to the long-term development of destinations.
For example, AI tools like Booking.com’s AI Trip Planner will play a key role in planning their journeys, helping them connect more closely with local people and communities. Besides that, AI can help travelers not only plan their trip but also look for ‘hidden gems’ or new destinations. Travelers also tend to protect lesser-known destinations, not tagging locations on social media to avoid the wave of “check-ins”.
Multi-generational Travel
Currently, instead of saving money, families are using their “inheritance money” to enjoy life with family members. In 2025, this trend will have some more open and positive changes.
Older generations are willing to pay for family experiences, helping the younger generation overcome the cost of living crisis by supporting vacation expenses while creating bonds and memorable memories among family members. Especially, this trend is high among Baby Boomers, who take more trips instead of saving money in the bank for their children. They are happy to help their children financially for their trips.
Eco-Conscious Escapes
In 2025, the travel industry is witnessing a significant shift towards sustainability, with “Eco-Conscious Escapes” emerging as a prominent trend. As travelers become more aware of their environmental impact, they are seeking out destinations and experiences that prioritize sustainability and eco-friendliness.
This sustainable travel trend is not only about reducing carbon footprints but also about supporting local communities and preserving natural habitats.
Noctourism
2025 will witness the “reign” of the “Noctourism” trend. It’s a kind of trip to explore the beauty of the night and connect with the sky through astronomical activities. This trend is a solution for travelers who want to limit direct exposure to sunlight to protect themselves from UV rays but still connect with nature, temporarily forgetting the hustle and bustle of daily life.
Activities in the dark are shaping the way people around the world travel this year. For example, visiting destinations for nighttime activities, watching the stars and witnessing rare astronomical events, and staying at accommodations that prioritize night activities and protect the environment.
Traveling for “Bargains”
Towards sustainability, trendy travelers are becoming “second-hand fashion hunters”. Yes, they are always ready to “hunt” for vintage shops during their trips.
Not only reflecting changes in fashion styles, this trend shows that travelers are increasingly making more sophisticated and wiser choices when saving costs and being conscious of protecting the environment. The experience of “hunting” for second-hand goods is becoming more and more popular among travelers as it is not simply about shopping but also a way for travelers to bring back cultural imprints at the destination with their own stories.
Ageless Adventure
By 2025, the Baby Boomer generation will be rewriting the concept of travel at their age.
They are willing to step out of their comfort zone and live life to the fullest with the spirit of adventure such as horseback riding, sandboarding, skydiving, and participating in vibrant parties,… This shows that age is no longer a barrier to the passion for adventure and exploration.
Airport Service Experience Travel
Travel enthusiasts will welcome a new era of entertainment at airports in 2025. Actively seeking destinations with good airports, the most services, and amenities, vacations will now begin even before travelers set foot on the plane. Indeed, the days when travelers only wanted to arrive at the airport at the last minute to avoid the fatigue of waiting for their flight are over. Now, travel enthusiasts will plan their travel differently when looking for new entertainment activities at airports.
Especially, Millennials and Gen Z will consider choosing a destination based on their airport experience. Moreover, they are particularly interested in amenities such as sleeping pods, spas, and a list of Michelin-starred restaurants that airports in their destinations offer.
“Boyz II Zen”
Gender norms and expectations are gradually loosening over time while creating some impacts on the tourism industry.
In the context of increasing social awareness of men’s mental health, “men-only vacations” focusing on health training and self-development are predicted to become more popular in 2025. Notably, it is women who convince their acquaintances to join these trips. They want to support their partners, friends, fathers, or brothers to prioritize self-care.
Experience with “Special” People
Travelers with different ways of thinking and processing information will pay more attention to their specific needs. In this case, technology will become a powerful assistant for this group of travelers on their trips, helping to reduce anxiety for themselves or their companions.
This trend refers to the travel needs of a small group of tourists compared to the majority, such as people with hyperactivity or attention deficit. Previously, their needs were specific and niche, so people did not pay attention to meet them. However, this will change in 2025. Tourist destinations are gradually changing to suit the needs of a more diverse range of tourists. They want more “noise-proof” solutions throughout the travel experience. Some others want quiet areas reserved for “special” people at the airport.
The Key to Longevity
Travel combined with healthcare is gradually becoming popular, especially vacations that support longevity. In addition to intensive recovery methods being a top priority, travelers are also looking for new wellness activities to apply to their daily lives, helping them to reconnect with a more balanced version of themselves.
Looks like tourists are willing to pay for a vacation just to prolong their life and improve their health. 2025 is predicted to mark the beginning of their longevity journey.
Embracing the Future of Travel
As we venture into 2025, the landscape of global travel is more dynamic and diverse than ever before. These emerging trends not only reflect the changing preferences and priorities of travelers but also highlight the innovative ways in which the industry is adapting to meet these demands. Whether you’re seeking sustainability, wellness, or unique experiences, the global travel trends of 2025 offer something for every type of explorer. So, pack your bags and get ready to embark on a journey that promises to be both transformative and unforgettable.
Craving more wanderlust? The Broad Life unveils epic travel books to fuel your next adventure. These aren’t just guides—they’re tales of authors exploring new worlds, uncovering hidden gems, and soaking up wild cultures. Dive into the best travel reads now!
> READ MORE: THE BEST TRAVEL BOOKS OF ALL TIME
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Khoi Nguyen
Khoi Nguyen builds The Broad Life with a desire to inspire people go exploring the world and live a more interesting, experience, and adventurous life. This blog shares the stories, pictures, and experiences at destinations where he has traveled to.
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